Industry foreword

Bronwen Gwynn-JonesOn behalf of the Premier’s Food Council Executive I am delighted to present the South Australian Food Strategy 2010-2015.

The South Australian Food Plan began in 1997, and has developed into the new, comprehensive South Australian Food Strategy 2010-2015.

The food industry in South Australia continues to grow and strive towards sustainable international and domestic growth and the new Strategy, with its consumer focused vision will assist in delivering this growth across all sectors.

The overt reference to consumers in the vision is an important message for all businesses along the food value chain, from producers and processors right through to retailers.

Understanding our consumers and going beyond their expectations should be a goal for all businesses and the best way to achieve this is through collaboration – with suppliers, customers, government, researchers, advisors – everyone that is linked to the food industry.

Collaboration along the entire food value chain will be fundamental to successfully growing South Australia’s food industry, which is vast in output and relies heavily on small to medium-sized businesses.

We, as industry, need to focus on coming together to strengthen our capabilities and take advantage of market opportunities.

The Strategy is the result of extensive consultation with industry and draws on international expertise, notably the recommendations of previous Adelaide Thinker in Residence, Professor Andrew Fearne.

Through the Strategy and the Premier’s Food Council Executive we have the opportunity to work together in setting priorities for industry and government programs and ensuring the needs of South Australia’s food industry are met. I am proud that industry has been engaged with the development of this Strategy at all stages of the process.

The new South Australian Food Strategy 2010-2015 has been strongly built on past achievements and moves forward with ambition and confidence.

We, the Premier’s Food Council Executive have endorsed the direction articulated in the Strategy and I, along with all the people who make up the food industry look forward to being involved in its implementation.

Bronwen Gwynn-Jones
Co-chair Premier’s Food Council Executive