Full flavour

Flavour South Australia is providing a welcome ‘helping hand up’ to South Australian food businesses.

BeerenbergWhen Melissa Zollo from handmade cookie company Heavenly Delights has a food industry query or needs to be directed to a service, she doesn’t hesitate to pick up the phone and call Flavour SA.

“They’ve been a great help to our business. We’ve used their Interstate Market Development program - whereby interstate buyers come to you – twice, and we’ve picked up two new interstate distributors.

We’ve also approached them about general marketing and product development advice,” Melissa said.

Melissa said when food businesses started out they often didn’t know where to start to get advice.

“So to have an association such as Flavour SA that can bring buyers that are so specific to your business is fantastic. It’s been absolutely invaluable.”

Flavour SA – an association run by the industry for the industry - offers a range of services and information to assist members to grow their business and, in turn contributes to the SA Food Plan objectives.

Beerenberg’s Anthony Paech said Flavour SA provides the industry with a ‘helping hand up’.

“South Australia is a pretty small market and it’s dominated by small to medium food businesses – often family owned, so having a formal organisation where we can pool our resources to go to trade shows and support each other is very helpful.”

Flavour SA members can take advantage of a number of services which include:

  • Updates on food regulations
  • Access to a national distributor’s database
  • Networking opportunities
  • Access to workshops
  • Opportunities to meet buyers and have products reviewed
  • Opportunities to participate in events and trade fairs
  • Access to national in-store promotions
  • Access to interstate market awareness trips
  • Provision of basic marketing advice

The Interstate Market Development program with the SA Food Centre has also been a key focus for Flavour SA over the past 12 months.

All businesses involved in the South Australian food and beverage industry are welcome to apply for membership to Flavour SA.

Want more info?

Contact
Catherine Barnett
Flavour SA
p +61 8 8431 7131
contact@flavoursa.com.au
www.flavoursa.com.au